Know what your business is worth, Before a buyer does.
ExitEcom scores your e-commerce business like a buyer would, fixes what's dragging your valuation, and connects you to pre-vetted buyers. From listing to wire transfer in 60–90 days.
✓ Free to start
✓ No broker commission
✓ 500+ vetted buyers
Exit Score
Live Sample
Strong Asset
Strong growth trajectory with suppressed buyer confidence due to operational concentration risks.
Financial Quality
11 / 15
Revenue Quality
7 / 10
Marketing
10 / 15
Customer Economics
5 / 10
Product & Supply Risk
4 / 10
Sample business · DTC Skincare
See full breakdown →
Know what your business is worth, Before a buyer does.
ExitEcom scores your e-commerce business like a buyer would, fixes what's dragging your valuation, and connects you to pre-vetted buyers. From listing to wire transfer in 60–90 days.
✓ Free to start
✓ No broker commission
✓ 500+ vetted buyers
Exit Score
Before
Moderate Asset
Unnormalized books and missed add‑backs mask true earnings, suppressing buyer confidence and offers.
Financial Quality
8 / 15
Revenue Quality
6 / 10
Marketing
8 / 15
Customer Economics
4 / 10
Product & Supply Risk
4 / 10
Sample business · DTC Skincare
See full breakdown →
Exit Score
after
Strong Asset
Strong growth trajectory with suppressed buyer confidence due to operational concentration risks.
Financial Quality
11 / 15
Revenue Quality
7 / 10
Marketing
10 / 15
Customer Economics
5 / 10
Product & Supply Risk
4 / 10
Sample business · DTC Skincare
See full breakdown →
60–90
day exits
0%
broker commission
500+
vetted buyers
$2.4B
deal flow tracked
The problem
The brokerage industry is costing you.
Sellers like you are leaving hundreds of thousands on the table not because the business isn't valuable, but because of how exits are structured.
Excessive commissions
10–15% gone before you see a penny. On a $500,000 exit, that's $50–75k straight to a broker who didn't build what you built.
Dragging timelines
6–12 months stuck in limbo. Traditional brokerages take nearly a year to close. That's a year of uncertainty while buyers come and go.
Misaligned incentives
Brokers close deals not necessarily your best deal. When commission drives decisions, "good enough" often wins over "best possible."
Case Studies
Founders who exited on their terms.
Real numbers from real exits. Here's what happens when you fix what buyers see before going to market.
Maya R. — Skincare Brand
Buyers finally trusted my numbers. The normalizer surfaced add‑backs my spreadsheet had buried, and the offer landed well above my broker's estimate.
Sarah K. — Supplement Brand
The AI normalizer uncovered $43K in add‑backs my broker would have missed — that alone paid for the platform many times over.
Diego M. — Apparel Label
I expected a lowball. Clean, defensible financials changed the whole conversation and I closed faster than I thought possible.
Exit Score Intelligence
See exactly what's moving your number.
Toggle between business types and watch how risk factors shift your score and valuation in real time.
DTC Skincare
Supplements
Fashion & Apparel
Overall Score
72/100
Strong Asset
Strong growth trajectory with suppressed buyer confidence due to operational concentration risks.
Est. valuation: $1.2M – $1.8M
Financial Quality
Clean P&L, minor add-backs identified
Revenue Concentration
72% revenue from single hero SKU
Founder Dependency
Founder manages ads, ops, supplier relationships
Marketing Channel Risk
85% acquisition from paid Meta, no organic moat
Operating History
Under 3 years trading caps comparable multiples
Customer Economics
LTV:CAC at 2.1x — below buyer threshold of 3x
How it works
From listing to wire transfer in 60–90 days.
Connect your business, get your Exit Score, and fix what's holding you back. ExitEcom is not a broker it's a seller-side operating system, built to transform your business into something buyers compete for.
Founder dependency
HIGH
Product Concentration
HIGH
Paid-Acquisition Reliance
medium
Limited Operating History
HIGH
Operational Maturity
HIGH
See what's killing your value
Step 2 of 4
The platform surfaces your risks revenue concentration, owner dependency, financial gaps, platform exposure — and quantifies the impact. You'll know what to fix.
Product Concentration
72% of revenue comes from a single SKU.
HIGH
Founder Dependency
Founder personally manages ads, ops and supplier relationships.
HIGH
Marketing Channel Risk
85% of acquisition is paid Meta, with no organic moat.
medium
Limited Operating History
Under 3 years of trading history caps comparable multiples.
medium
Fix it with AI guidance
Step 3 of 4
ExitEcom's Intelligence generates your action plan: clean financials, auto-built SOPs, a compelling investment memo, and a PE-grade data room ready before a buyer ever asks.
New Premium Buyer Match!
A buyer is ready to discuss next steps.
See Offer Details
New Premium Buyer Match!
A buyer is ready to discuss next steps.
See Offer Details
New Premium Buyer Match!
A buyer is ready to discuss next steps.
See Offer Details
Get matched and close
Step 4 of 4
When your score is strong, the platform matches you with pre-vetted buyers. ExitEcom handles buyer Q&A and due diligence, so you can stay focused until the wire hits.
Transparent Pricing
No commission. No misaligned incentives.
Flat success fee. You keep more of what you built. Compare that to traditional brokers who take 10–15% of your exit.
4.9%
Flat success fee · Paid at close
ExitEcom